FirstPromoter has been a staple in the affiliate marketing space for SaaS companies since 2017. With strong Stripe integration and recurring commission support, it’s helped thousands of teams launch referral programs. But in 2025, the affiliate software landscape has changed — and so have the needs of modern SaaS teams.

Whether you're outgrowing FirstPromoter or looking for a more flexible, modern solution, this guide covers the top FirstPromoter alternatives, their pros and cons, and why Affonso has become a popular choice for fast-moving, growth-oriented SaaS businesses.

What Is Affiliate Software?

Affiliate software enables SaaS companies to track referrals, manage commissions, automate payouts, and scale partner programs. The right tool simplifies the entire process — from signup to payout — while protecting against fraud and offering flexibility as your business grows.

What Is FirstPromoter?

FirstPromoter is an affiliate platform built for subscription businesses. It integrates with Stripe, Paddle, and Recurly, offering recurring and lifetime commission support, multi-tiered referrals, and customizable attribution models.

It’s reliable and accurate — but for many teams in 2025, its dated interface, rigid plan structure, and limited customization are starting to show their age.

1. Affonso – The Modern FirstPromoter Alternative

Affonso was built to address many of the limitations SaaS teams face with FirstPromoter. It offers deep Stripe integration, but layers on a modern UI, more flexible pricing, and stronger fraud protection — all without transaction fees or paywalls.

Why Teams Choose Affonso:

Starts at $9/month, with no transaction fees
Unlimited affiliates and referrals
Stripe, Paddle & WooCommerce support
Integrated payouts via PayPal, Wise, crypto & bank
Self-referral fraud detection included
Custom dashboards and commission logic
Affiliate discovery credits on all plans
One-time payment option (Revenue Pass) for early-stage teams

See Affonso Pricing or start your free trial

2. Rewardful

Rewardful is another legacy tool built for Stripe. It supports recurring commissions and provides a simple interface for affiliate management.

Pros:

Stripe-native setup
Recurring and lifetime commissions
Attribution control and API access

Limitations:

Manual payouts only
UI feels dated
Branding and reporting are limited
No affiliate discovery or payout automation

Summary: Rewardful is simple, but lacks the flexibility and automation Affonso offers — especially when scaling.

3. Tolt

Tolt is a more recent affiliate tool, aimed at startups using Stripe, Paddle, or Chargebee.

Pros:

Fast setup
Clean dashboard
Branded affiliate portals
Auto payouts supported

Limitations:

Key features locked to higher plans
Rapid price increases over time
Limited analytics and logic customization

Summary: Tolt is startup-friendly, but Affonso offers better long-term value and control.

4. Tapfiliate

Tapfiliate is a broader affiliate and referral platform that works across e-commerce and SaaS, including Stripe support.

Pros:

Multi-platform support
Developer API
Multi-language affiliate portals

Limitations:

Stripe support not as deep
Interface not optimized for SaaS
Less automation around payouts

Summary: Tapfiliate is flexible, but Affonso is more focused and powerful for SaaS-first companies.

5. PartnerStack

PartnerStack is a large-scale partner management tool for B2B SaaS companies with affiliate, referral, and reseller channels.

Pros:

Supports multiple partner types
Built-in partner marketplace
Onboarding and commission automation

Limitations:

Custom pricing only (historically starts at $800/month)
Complex setup
Requires demo and sales contact
Affiliate-only features are not the focus

Summary: Great for enterprise ecosystems. But Affonso is better suited for lean SaaS teams focused on affiliate growth.

6. TrackDesk

TrackDesk is a newer, lightweight affiliate tool that integrates with Stripe and focuses on ease of use.

Pros:

Quick setup
Affordable pricing
Fraud protection
Zapier integration

Limitations:

Limited analytics and reporting
Fewer customization options
Still maturing as a platform

Summary: TrackDesk is great for early experimentation, but Affonso offers more robust tools and automation for serious SaaS teams.

Why SaaS Teams Are Switching from FirstPromoter to Affonso

FirstPromoter still does a great job of tracking Stripe events and managing basic commissions. But today’s teams want more:

More customization
Better branding and dashboards
Smarter fraud detection
Integrated payouts instead of manual exports
Clear, fair pricing — without plan-based limitations

Affonso delivers all that — in a faster, leaner, more modern platform.

Final Thoughts

If you're using FirstPromoter and wondering whether it's time to switch, the answer depends on where you're going — not where you started.

Affonso was built for modern SaaS teams that need automation, flexibility, and control — without having to commit to enterprise pricing or outdated UX.

From early-stage startups to growing SaaS businesses, Affonso provides the tools to build an affiliate engine that actually scales.

Start your free trial or visit Affonso

TL;DR – Best FirstPromoter Alternatives in 2025

Tool	Key Strength	Where It Falls Short
Affonso	Stripe-native, modern, scalable	More automation, better UX
Rewardful	Simple Stripe integration	Manual payouts, limited flexibility
Tolt	Clean UI, fast setup	High pricing, limited analytics
Tapfiliate	Multi-platform support	Not optimized for SaaS
PartnerStack	Ecosystem & resellers	Expensive and complex
TrackDesk	Easy to use, Stripe-friendly	Limited depth, still maturing