Affonso

What does Affiliate Link mean?

A unique URL that tracks referrals and attributes sales to specific affiliates.

TrackingTechnicalMarketing ToolsDifficulty: Beginner

Definition

An affiliate link is a specialized URL containing a unique identifier that tracks when a visitor clicks through and makes a purchase, ensuring proper attribution and commission payment to the affiliate. These links are essential for monitoring affiliate performance and maintaining accurate commission calculations in affiliate marketing programs.

Examples

  • https://example.com/?ref=affiliate123
  • https://affiliate.example.com/product/ref=USER_ID
  • https://example.com/product?utm_source=affiliate&aid=12345

Common Mistakes

  • Using incorrect link structures
  • Not testing links before promotion
  • Failing to cloak affiliate links
  • Neglecting to disclose affiliate relationships
  • Using raw affiliate links on social media

Best Practices

  • Always test links before promoting
  • Use link cloaking for better aesthetics
  • Include proper affiliate disclosures
  • Track link performance regularly
  • Create different links for different campaigns

FAQs

How do I create an affiliate link?
Affiliate links are typically generated automatically by the affiliate program's platform, or by adding your unique affiliate ID to a standard product URL following the program's link structure.
Should I cloak my affiliate links?
Yes, cloaking affiliate links can make them more attractive, trustworthy, and manageable while still maintaining tracking functionality.
How long do affiliate links stay active?
Duration varies by program but typically ranges from 24 hours to 90 days, depending on the cookie duration set by the merchant.

Tools

  • Pretty Link
  • ThirstyAffiliates
  • Geniuslink
  • Link shorteners
  • Link tracking platforms

Resources

  • Affiliate Link Best Practices Guide
  • Link Cloaking Tutorial
  • FTC Disclosure Guidelines
  • Link Tracking Setup Guide

Expert Tips

  • Use descriptive links for better user trust
  • Create campaign-specific links for better tracking
  • Regularly check links for functionality
  • Monitor click-through rates to optimize placement