What does Onboarding mean?
The process of welcoming, training, and integrating new affiliates into a program.
Program ManagementAffiliate RelationsTrainingDifficulty: Intermediate
Definition
Affiliate onboarding is a structured process that introduces new partners to program requirements, tools, resources, and best practices. Effective onboarding ensures affiliates have everything they need to start promoting successfully while maintaining program quality and compliance.
Examples
- Welcome sequences
- Training materials
- Resource orientation
- Compliance briefings
- Getting started guides
Common Mistakes
- Information overload
- Insufficient guidance
- Poor resource organization
- Missing follow-up
- Unclear expectations
Best Practices
- Structured process
- Clear documentation
- Phased introduction
- Regular check-ins
- Resource accessibility
FAQs
- How long should onboarding take?
- Typically 1-2 weeks for basic onboarding, with ongoing support and advanced training available as needed.
- What should onboarding include?
- Program overview, compliance guidelines, resource access, tracking setup, promotional guidelines, and support information.
- How do I measure onboarding success?
- Track completion rates, time to first sale, early performance metrics, and affiliate satisfaction levels.
Tools
- Onboarding software
- Learning management systems
- Documentation platforms
- Communication tools
- Progress tracking systems
Resources
- Onboarding Checklist
- Training Materials
- Welcome Guide
- Resource Directory
Expert Tips
- Keep information digestible
- Provide clear next steps
- Regular communication
- Monitor early progress